Now(here) is a conceptual branding project developed for a senior BFA Graphic Design exhibition. The title plays with the duality of “nowhere” and “now here,” reflecting themes of presence, transformation, and emerging identity. The design system centered around the use of parentheses and symbolic punctuation—such as ||, (), [], and {}—to represent individual voices, shifting perspectives, and the transitional space between student and professionalism. These symbols served as both visual elements and conceptual markers, creating a flexible identity system that could adapt across print, digital, and environmental applications. Paired with a restrained color palette and bold typography, the final design communicated clarity, curiosity, and intention—celebrating the complexity of creative growth and the power of being present in the moment of becoming. The project ultimately framed graduation not as an ending, but as a continuous process of redefinition and becoming.